If you're not using email marketing for your online business, you're missing out on a huge opportunity and potentially leaving thousands of dollars (maybe even millions) on the table. If you ask most bloggers and other online business owners, most of them will tell you that building an email list is the most important thing you can do to make your business successful. online business. But why is email marketing so crucial? When people visit your website, they are very unlikely to buy from you on day one. However, once they leave your site, there is no guarantee that they will return. By the time they're ready to buy, they may have even forgotten about your site, which means they'll buy elsewhere. However, when you have the email addresses of these potential customers, you can contact them regularly, build a relationship with them, and market your products to them. That way, by the time they're ready to make the purchase, you'll be at the top of their minds and they'll end up buying from you.
Still not convinced why you should use email marketing on your online business? Here, take a look at these stats…According to a survey by Smart Insights, email is more effective than all other digital marketing channels, including social media marketing and SEO. Effectiveness of digital media channels Source: Intelligent Intelligences Also, more people use email than any other digital channel . In 2019, there were 3.9 billion email users , and that number is expected to reach 4.3 billion by 2023. This means that with email you can potentially reach almost half of the Employee Data world's population. .widespread use of email Source: Oberlin This shows that any business owner can no longer afford to ignore email marketing. The question is, how exactly do you implement email marketing for your business? In this guide, I'm going to give you a detailed step-by-step guide to email marketing for your business. I'll cover everything you need to know about email marketing, including how to build your email list, how to build trust with your subscribers and position yourself as an authority, and how to turn your email list into a thriving online business.
Ready to learn information that will change the life of your business? Let's dive into it.Contents1. What is email marketing?2. The Importance of Email Marketing3. Phase #1: Grow Your Email List with Landing Pages, Opting Forms, and Lead Magnets4. Phase 2: Follow content that builds trust with your followers and shows you're the expert in your niche5. Phase #3: Turn your mailing list into a thriving online business6. Best Email Marketing Software Tools, Services, and Platforms in 20217. Email Marketing FAQs8. Ready to grow your audience and email list? What is Email Marketing? Email marketing is a digital marketing strategy that involves sending emails to customers and prospects with the goal of promoting your business to those people. If you've ever emailed potential or existing customers to tell them about your business, products, and services, you've engaged in some form of email marketing. Likewise, if you have received an email from a company informing you of their products and services, you have already had an interaction with email marketing.